Allemansrätten is now available in all IKEA stores all over the world.

 

New packaging design for ALLEMANSRÄTTEN Sweden’s No.1 dish. Created by BAS in collaboration with IKEA Food. The products will be launched at IKEA Food stores globally. ‘ALLEMANSRÄTTEN’ is the principle allowing Swedes to roam freely in nature. That’s also the name chosen for IKEA’s meatballs, mashed potatoes and cream sauce – because just like nature, we believe that everyone should have access to and enjoy it, any time. ALLEMANSRÄTTEN is everyone’s right to field, forest and a fine meal of meatballs.

 

IKEA_food_Case_image_allemansratten_group